Wanted: Stay-true Solid Colors for Longevity, Complexity
In times of economic downturn, longevity becomes a significant factor in both commercial and residential design choices. But good retail design is still necessary to promote a store effectively. Designs and patterns need to have staying power. And for both aesthetic and longevity, laminate is hard to beat: texture can be used to hide wear and tear and fingerprinting. Color selections also must follow suit for longer-term considerations.
The design community is being asked to be more conservative in their color selection, choosing colors that will still be relevant in 10-15 years or longer. Emerging natural colors reflect this new “less is more” attitude, but at the same time, the latest color direction is split between optimistic hues, complex neutrals and mid-tones. Longer-term considerations don’t mean styles have to get drab, dull or boring: Look to today’s complex and cheerful hues that show a bright future.
Here are some solid color trend groups from Formica Corporation designed to have lasting impact:
Brighter and cleaner hues show a positive and honest side of the color palette. These laminate colors are true.
- 6907-58 + 90 Amarena – juicy blend of pink and purple
- 7882-58 Pale Gold – soft warm and clean yellow mid-tone
- 8820-58 Leaf Green – fresh and bright yellow green, like a new leaf
Designers report using very dark colors for walls and floors, and needed a range of mid-tone chromas to use on worktops, cabinetry and other areas popular for laminate.
- 800-58 Artichoke – light mid-tone olive green with a botanical feel
- 2007-58 + 90 Dali – ultra pale ethereal blue with a soothing feel of sky or water
- 8821-58 + 90 Just Blue – blue mid-tone with a hint of violet, floral in nature
Chameleon-like browns, beiges, and grays can be ever-changing, depending on what they are paired with. This versatility increases usability and salability. An attractive neutral palette is also important when working around corporate colors.
- 2770-58 Sarum Grey – an architectural gray with warm undertones that serves nicely as a neutral backdrop for Optimistic Colors and Mid-tone Chromas
- 3202-58 + 90 Otter – complex gray with green and yellow undertones, works well with the aged driftwood gray wood tones
- 8751-58 Mohave – a highly versatile yellow-based brown
- 8823-58 + 90 Patina – deep and rich brown, inspired by the patina of rust, wood and leather. This color coordinates well with the Aged and Natural Ash woodgrains.