Formica Group, a global manufacturer of innovative decorative surfacing solutions, launches its new Collection at Interzum in Cologne, Germany from 5th to 8th May. The 172m²-stand – Hall 6.1 Stand A011 – shared with Formica Group’s sister company, Homapal GmbH, will showcase a selection of 117 new décors offered in the Formica® Collection, as well as bespoke furniture created by internationally renowned designers especially for the show.
Moreover, several Formica® laminates from the new Collection will be on show around the trade fair, as it has been specified for several installations, such as the Materials & Nature Piazza and the International Committee of Decorative Laminates Industry (ICDLI) gallery.
Organised every two years, Interzum is the leading global event for furniture and interior design that provides a comprehensive overview of the materials, innovative design solutions and technologies currently available in the industry. With over 1,500 exhibitors from more than 60 countries, the exhibition is a source of inspiration for architects, designers and product developers drawing on the unique breadth and depth of the product offering.
“Interzum is a state-of-the-art trade fair attendant by interior and furniture designers from around the world to engage with the latest key trends and innovations in the industry and therefore, a great platform to launch the new Formica® Collection. This portfolio offers exclusive on-trend laminate solutions to architects, interior designers, manufacturers and fabricators, providing them with an extensive range of unique designs”, says Eva Hoernisch, European Design Manager, Formica Group.
To make sure everyone is able experience this world premiere, Formica Group is organising a virtual Interzum on its website for people who are not attending the trade show in Cologne. Virtual visitors will have access to 360° vision of the stand and navigate around the exclusive new Formica® Collection.
Formica Group is also participating in the lecture series organised at the Piazza – Hall 6, Stand C-050 – that will be focusing on the diversity of design options for surfaces, structures, veneers and natural materials.
- Trend Vision by Eva Hoernisch, European Design Manager, Formica Group, on Tuesday, 5th May 2015, from 2.30pm – 3.00pm.
- Design Diversity in Global Markets (or Not) by Renee Hytry Derrington, Global VP of Design, Formica Group, on Wednesday, 6th May 2015, from 3.00pm – 3.30pm.